That Crazy Electronic Wedge. The Aston Martin Lagonda Story


The Lagonda is a car that gets strong opinions. When it launched it was all positive. This was a new dynamic car that would lead Britain away from the 70s doldrums, like Concorde and the Intercity 125. Over time people were split. Some still considered it a great design. Some saw it as a massive blunder, and not just its shape.

The odd electronic dashboard and awful ergonomics surely consigned this to one of automotive’s worst failures? Time magazine called it one of the “50 worst cars of all time”. But what do they know? The Lagonda was a shot in the arm for Aston in the mid-70s after they ran out of money. So, where did this strange shape come from, why did such a traditional company as Aston go for an all-electronic dashboard, and what came next?

Restored Aston Martin Bulldog:    • 1979 Aston Martin Bulldog in action: …  
Tyrrell’s Classic Workshop Lagonda Vantage:
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Sources:
https://web.archive.org/web/200711141… https://en.wikipedia.org/wiki/Lagonda https://en.wikipedia.org/wiki/Aston_M… http://web.archive.org/web/2007021022… https://en.wikipedia.org/wiki/Aston_M… https://en.wikipedia.org/wiki/Aston_M… https://archive.org/details/astonmart… https://archive.org/details/astonmart… https://www.linkedin.com/in/pesprague https://sprague.com/peter-sprague/ast… http://www.lagondanet.com/astonmartin… https://astonmartins.com https://www.motor1.com/features/30814… https://www.inflationtool.com/rates/u… https://en.wikipedia.org/wiki/Tickford https://www.tradeclassics.com/auction… https://en.wikipedia.org/wiki/Aston_M… https://en.wikipedia.org/wiki/Aston_M… https://en.wikipedia.org/wiki/Aston_M… https://www.motortrend.com/news/2009-… https://www.autocar.co.uk/car-review/… https://en.wikipedia.org/wiki/Lagonda… https://www.theguardian.com/business/… https://media.astonmartin.com/lagonda… https://en.wikipedia.org/wiki/Dashboard #bigcar

 

 

 

 

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That Crazy Electronic Wedge. The Aston Martin Lagonda Story | https://tinyurl.com/5n95sxhc | We must have courage to bet on our ideas, to take the calculated risk, and to act ~ Maxwell Maltz

 

 

 

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